Need formula help to update leads based on inbound messages after a mass mailing [ Edited ]

[SharonS]

Hi. I'm trying to determine how to update a lead in our database, based on a reply after one of two different mass mailings.

Our leads are potential candidates to our Graduate program, and we want to know if we should keep them "active" in our database for an additional year. So a positive email reply should check a flag that will keep them for the next mailing.

We'll also have a different mailing to a different group of these leads, where a reply will indicate that they are no longer interested in out program and should mark them as not "active."

I was told it required a formula creation, which the Salesforce help line doesn't help with and they directed me here.

Help with how to setup the formulas or pointers to existing code that I can see how others have done something similar would be appreciated.

Thanks in advance!

Sharon

[SFF]

Sorry, but this definitely isn't a formula question. This sounds like two different inbound email services, which are classes that are written in Apex to manage incoming emails:

http://blog.jeffdouglas.com/2010/03/12/writing-an-inbound-email-service-for-salesforce-com/

Hope this helps,